Maine, USA

Novel Beverage

Novel Beverage Co. is the premier end-to-end cannabis infused RTD beverage development, manufacturing and distribution company in the northeastern United States.
Project Outline
Novel Beverage Company
Investment, Consulting, Raising Capital
Manufacturing & Distribution
When We Met


The Novel Beverage company is focused on developing a complete end-to-end solution for manufacturing and bottling cannabis-infused beverages. With the cannabis market growing rapidly and legislation being amended regularly, the Novel Beverage Company has positioned itself very well to support the increase in stress put on the cannabis supply chain. Novel and Sawyer Island Consulting have teamed up to scale profitably while navigating what can be tricky regulatory terrain.


Full commitment to the task at hand.

The Novel Beverage Company is clever in its approach to spanning the supply chain of an imminently growing industry. While the reward of doing so successfully is massive, the path to get there is all the more complex. Knowing this, our vision is to deliver an end-to-end consulting + investment solution so that Novel can bring the firepower necessary to achieve such an ambitious goal. We would serve Novel by providing capital, implementing growth initiatives, leveraging industry connections, and direct oversight of all company initiatives.


An end-to-end solution to an end-to-end manufacturer.

With our entire mental and financial investment committed to Novel, we would implement an end-to-end solution to establish and then scale Novel along the supply chain. We would support Novel in everything from formal business plans and financial strategies to facility acquisition, capital raises, and much more. Each initiative would be designed to scale along the rolling legislation changes in the Northeast United States. Currently, Novel is equipped and ready to scale as changing legislation demands more of this specialized supply chain.


Right at home, smack in the middle of the supply chain.

Sawyer Island's founder Keith Canning is right at home when it comes to the supply chain. Even better, Keith has decades of direct experience in the beer/wine/liquor industry, beverage manufacturing + distribution, and cannabis-focused companies. Our approach with Novel is to use every bit of experience, and leverage existing connections to scale successfully. We would use our vast experience to construct a company built to capitalize on successes and avoid common pitfalls. Each initiative at Novel will be the product of decades of experience and many lessons learned.

Happy Partners

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"They have never once delayed in assisting whenever we have turned to them, and they regularly remind me that the full support of their office is behind us. –– This is an office of both exceptionally capable and genuinely good people."

Matt Hawes, Novel Beverage, Headshot
Matt Hawes
Founder/CEO, Novel Beverage
Novel Beverage
Keef Cola Novel Beverages

"For our small family-owned start-up, the experience with SIC has been life-changing. SIC has given us the support, guidance, and sometimes the tough love that was needed to move our vision forward."

Emily Davis OpBox Headshot
Emily Davis
Co-Founder, OpBox
OpBox Ltd
LL Bean OpBox Popup Shop

"Taylor and I were very nervous about giving up any stake in the company. Rugged Seas is a passion project for us. We met Keith Canning through a mutual connection, and it just grew from there."

Nikki Strout Rugged Seas Founder
Nikki Strout
Founder, Rugged Seas
Rugged Seas
Rugged Seas Cleaning Fisherman Bibs

Let's have a conversation.